About UCTV: Overview

Mission Statement

Showcasing the excellence and diversity of the nation's premier research university, UCTV embraces the core missions of the University of California -- teaching, research and public service -- through quality, in-depth television that informs, educates and enriches the lives of people around the globe.




University of California Television (UCTV) is a public-serving media outlet featuring programming from throughout the University of California, the nation's premier research university made up of ten campuses, three national labs and affiliated institutions.

Launched in January 2000, this academic initiative embraces the core missions of the University of California -- teaching, research, and public service -- through quality, in-depth television that brings to life the tremendous range of knowledge, culture and dialogue generated on UC's diverse campuses.

Reaching the public through cable, online, YouTube, iTunesU, Roku, and mobile apps, UCTV transports knowledge far beyond the campus borders and into the homes and lives of inquisitive viewers around the globe.

UCTV explores a broad spectrum of subjects for a general audience, including science, health and medicine, public affairs, humanities, arts and music, business, education, and agriculture. Program formats include documentaries, faculty lectures, research symposia, artistic performances and more.

UCTV also reaches specialized audiences, including K-12 teachers with "Teachers P.E.T.," health care professionals with "The Med Ed Hour," and the academic community through UCTV Seminars.

In March 2012, UCTV launched UCTV Prime, a YouTube original channel and the first university-run channel to be included among YouTube's new production partnerships with recognizable brands in entertainment, news, lifestyle and education.
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