Media Coverage and the Election: Did it Make any Difference? - UCTV - University of California Television
Media Coverage and the Election: Did it Make any Difference?
Premiere Date: 9/21/2009; 89 minutes


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CBS senior political correspondent Jeff Greenfield discusses how the 2008 election was covered in the mainstream media, the full-throated emergence of new media (whose impact was real but vastly overrated), and how "real" events drove the outcome. He posits that this election, like many (but not all) past ones, was shaped by political factors that were largely outside the media's sphere of influence (#17094)

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K-12 Educational Standards

Standards for Grade(s): 12

Principles of American Democracy

12.6 Students evaluate issues regarding campaigns for national, state, and local elective offices

3. Evaluate the roles of polls, campaign advertising, and the controversies over campaign funding.

For more information, visit: California State Board of Education Content Standards

Visit Teacher's PET to find more programs with K-12 Educational Standards.

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