UCTV's audience is composed of media savvy, well-educated viewers who are hungry for content that is both intellectually stimulating and relevant to their lives. Research and online demographic data show UCTV’s audience to be similar to PBS in that it reaches an influential, economically desirable group of highly educated, higher income professionals.
UCTV reaches 4 million cable households primarily in California. Online videos and UCTV's livestream are available on our website, as well as through Roku, Amazon Fire, YouTube, iTunes, and our iPhone app. UCTV videos receive over 8 million hits a month.
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