The speed of scientific innovation often outpaces society's ability to develop an understanding of the related ethical issues. Craig Callender, professor and chair in the Department of Philosophy at UC San Diego, describes three cases—using fMRIs to communicate with patients thought to be in persistent vegetative states, designing autonomous cars, and environmental geoengineering—and discusses how UC San Diego, as a public institution and major source of innovation, has a duty to help and become a leading voice guiding society's response to new science and technology. (#30321)